Create The #1 Branded podcast for your market.
Most podcasts fail to take off.
We’ll help you diagnose what’s holding yours back.
Then, we’ll show you how to create unskippable content that drives results that matter.
Pilgrim Content is a branded podcast agency that helps the world’s best marketing teams succeed with story.
Signs your podcast is in trouble
Low Engagement: Your audience isn’t growing. The listeners you do have drop off before the episode even begins.
No Team Support: You have little support from executives and sales, no internal buzz, and no one rallying behind you to spread the word.
Unclear Impact: Measuring success feels random and full of “vanity metrics,” with no clear connection to the real business.
The answer? Fix the strategy, not just the content.
Any podcast agency can help you record a podcast that looks and sounds good.
But to earn people’s attention and create something that accomplishes a purpose, you need to go deeper.
That’s where we come in.
Our unique “podcast doctor” approach is focused on three key areas: understanding your audience, elevating your storytelling, and activating your organization to amplify your reach.
It’s free and full of detailed advice.
“Pilgrim does the heavy lifting
…so I can focus on interviewing our guests. The team saves me 50-60 hours a season.”
Ed McNamara, Director of Communications & Marketing, SHI International
“Working with Pilgrim has been a game-changer.
Their full-service support and strategic insight have not only enhanced our content quality but also our brand's reach and impact.”
Angela Cope, Director of Demand Generation, Softchoice
Our b2b podcast services
Whether you’re launching a new podcast or trying to breathe life into an existing one, our B2B podcast production and marketing services cover every stage of the process. From creation to promotion, we provide the expertise and tools you need to produce a branded podcast that stands out and delivers results.
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Analyze, Refine, Succeed
We dive deep into your podcast’s creative and marketing activities—examining packaging, branding, format, and promotional strategies. From production quality to marketing effectiveness, we pinpoint what’s missing and provide a complete roadmap to elevate your show’s impact.
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Build from the Ground Up
Through interactive workshops, we collaborate with your team to get cross-organizational buy-in, define your ideal audience, and clarify the job your podcast is being hired to do. Together, we’ll generate bold creative ideas to ensure your show isn’t just on message but is impossible to ignore.
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End-to-End Podcast Creation
We handle every aspect of B2B podcast production, from guest booking and scripting to recording, publishing, and beyond. Whether it’s short-form video content, interview shows, or moonshot scripted narratives, we bring your vision to life with professional precision and creativity, backed by decades of combined experience.
Learn more -
Grow Your Audience, Amplify Your Reach
Our podcast audience development and promotional services ensure your podcast finds its listeners. We identify your podcast’s “neighborhoods,” manage paid and organic campaigns, and create stunning social content. Whether we’re managing it all or working alongside your in-house team, we make sure your podcast gets the attention it deserves — and that you have the data to know what’s working.
FAQs
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It’s not because we wear fancy buckle-hats. It’s because story telling is like putting your customers on a journey - one that leads to a meaningful place if done right. (Hence all the mountains and green colors on our website).
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We’re both! We are happy to help out wherever you need us. From pinpointing your strategy to offering end-to-end production or promotion support.
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Every project is custom. Please set us up a time so we can review your needs and give you a custom quote.
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Lots of great brands do! If you have the time and resources, you can too. If you would like some help getting started, identifying things to improve, or get the ball rolling on podcast promotion strategies, let us know.
Podcasting isn’t easy. But we can help make it easier (and well worth the effort). -
Not at all. We help at every stage, old podcasters and new.
If you have an idea for a new show and want some advice, we’re here to guide and help you avoid pitfalls.
If you already have a show but think it could be doing better, we’d love to dig in and help.
A quick look at some wins
Top of the Charts — Strategic Promotion
Through a targeted paid campaign, we propelled Innovation Heroes to the top of Apple’s USA Technology Chart, delivering massive audience growth and long-term impact.
1000%
increase to listeners
20K
downloads in
2 days
#1
vs all tech podcasts
Client:
Services:
Creation, production, promotion (Season 1-6)
Award Winning — Concept & Production
We were asked to help North America’s most important brain research institute create a podcast for their patients and caregivers.
Our formula for science mixed with heart drove this branded podcast to #1 on the science charts and brought home the People’s Choice prize for Best Science Podcast.
Client:
Services:
Creation, production and promotion (Season 1)
Tobin Dalrymple, Pilgrim Content founder
“Podcasts are fantastic for storytelling.
But success takes strategy, creativity, and commitment.”
